Wick Communications

Not another iThingy…

In Video on 2 Apr 2010 at 8:21 am

Well, this week the new iPad is to be delivered to the early-adopters. And life as we know it will continue pretty much as before. To be sure, many news organizations have already jumped on the train, providing some pretty slick new interfaces.

So that’s it, right? All this innovation and stuff is just about over. Well? Isn’t it?

Of course not. The pace of change only quickens. The potential platforms for our work change at breakneck speed. It’s entirely likely that your children will be reading/hearing/sniffing news in entirely different ways, ways that you can’t even fathom. The next big thing is really happening already. Take a look at that phone you carry around.

Many people get news and sports updates and all sorts of things via their smart phone these days. That’s almost old hat. But take a look at the growth potential in the chart above. I found that in a Silicon Valley blog. It suggests that handset data traffic will grow by 40 times over – in the next five years! Holy moly…

I have no idea if that is right. But, if it is, it behooves us to think about delivering news on smart phones. Actually, we already are. As is often the case, by “we,” I really mean “Pete and Christian,” at the Wick new media offices in Tucson. They have been working hard to get our products just right for phone application. I’m sure you will be hearing more about that in the not-to-distant future. Who knows. You may be reading The Kicker on your phone one of these days.

For now, I ask that you consider the implication for us as journalists. If you are getting your news from your phone five years from now, are you likely to read an 800-word story from the city council chambers? Would you rather see a short video? What do you think?


  1. I believe I’m an outlier but I’ve actually been using my iPhone to read books and really long magazine feature stories and listen to newsy, hour-long podcasts. News (at least news not produced at my paper or at a competitor’s) is something that fills in the gap. I’ll load up a William Langeweische story from the Vanity Fair archives while waiting for court to convene or stream This American Life or a BBC radio documentary while driving to work. And I’ll read or listen to them bit by bit over the course of the day. Neither of those situations seems conducive to video — wearing headphones at court seems somehow unprofessional and it’s (thankfully) illegal in this state to watch a video while driving. But I’d say 90 percent of my online time with my phone is in those in-between spaces.

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