Wick Communications

The new stylebooks are here!

In Associated Press on September 12, 2013 at 1:32 pm

AP

I just picked up my copy of the 2013 Associated Press Stylebook and I’m glad I did.

It’s easy to convince yourself that you don’t need another one of these things lying around, but recent updates have had some useful stuff about brand-new digital topics.

The 2013 edition includes 90 revised entries, including important changes about illegal immigration and the college sports conferences, which seem to change with the weather. But more important still, for me, is a lot of good information about using social networks. Make that a ton of good information, from how to use Twipho to search social networks for photos to the meaning of abbreviations like BRB.

Perhaps you are wondering why we should cling to an AP product that was first published 60 years ago when most of us don’t even use the Associated Press anyway. The answer is professionalism.

Even if they can’t quite explain why The New York Times is better than the New Bedford Herald, readers know that the Times employs a consistency of language and usage that can only be the product of great deliberation and careful editing. You want to aspire to that standard. One way to do that is to make sure that every time you write “hashtag” in your copy that you do it the same way, one word, as suggested in the industry bible. …

The AP Stylebook is the place to turn to make sure you are handling numerals and datelines and a thousand other things in just the right way. Do your editor and your reader a favor. Don’t guess. Look it up. Be consistent. That is the hallmark of professionals in any discipline.

Oh, and look at the AP Stylebook online. Did you know you can even purchase a product that will automatically scan your Outlook emails for style? How cool is that? You can also get an online stylebook that I’m sure is pretty swanky. Lastly, follow the stylebook on Twitter, @APStylebook. There are regular tips on usage of stuff currently in the news.

Clay

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