Wick Communications

Posts Tagged ‘Bay Area’

On the other side of the pen

In Media, Newspapers, publishing on 7 Jun 2018 at 10:43 am

The Chronicle asked me to take a photo of our building.

Just as every doctor would learn from being a patient, every reporter ought to be interviewed once in a while. It’s instructive.

This week, I was interviewed twice. Reporters from the San Francisco Chronicle and KQED radio called to ask me about the transition of our newspaper, the Half Moon Bay Review, from an out-of-state corporation to local hands. It’s an exciting time and I primed the publicity pump with an email to the Chronicle.

So, I was pleased to hear from a Chronicle reporter. We talked for about 10 minutes and I thought she asked the right questions. The result was a 250-word take on the sale that was entirely sufficient for readers in San Francisco.

It was not, however, the story I would have written. It lacked the sweep of the tale. It didn’t cover all the points needed to truly understand how a group of readers came to purchase a newspaper, the angst as other potential buyers circled, the concern we all had for our jobs. There was originally a stray apostrophe in my quote!

In other words, it was fine. And I was getting a taste of what it’s like to have no control over my words once they were out of my mouth. I’m sure hundreds of people I’ve interviewed over the years would be pleased to know I suddenly shared their chagrin. (Editors subsequently cleaned up the story a tad and it ran in the paper two days after it appeared online.) … Read the rest of this entry »

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